Overview
Business-to-Business (B2B) marketing and sales is evolving at an ever accelerating pace. New information sources and communication tools are launched every day offering businesses ways to improve overall revenue acquisition cycles. While this trend enables companies to brand faster, in complex business markets it does not produce the needed insight into an account's dynamics to enable a sales approach. That's where Impole comes in.
Impole's easily customized suite of services provides a differentiated market panorama with "buy" dynamics for each account and, in aggregate, promotes more effective resources allocation.
With our modular marketing (or sales) services you obtain better understanding of each account's needs so you can focus on the "best fit" ones and accelerate favorable purchase decisions. Impole provides the differentiation to elevate you from just a vendor to an influential "trusted advisor" and front runner.
The ultimate measure of any service from our suite is a mutually agreed upon set of indicators which tracks our contribution to your revenue growth. To stay on the forefront we are continually enhancing our services impact on revenue stream flow with our evidence-based learning.
Impole Services Impact
Drive more effective front-end marketing (or sales) by implementing our adaptable sales process modules and programs.
Differentiate your brand even when your supplier status and solutions are under competitive pressure.
Optimize your allocated resources with Impole's account "buy" cycle roadmaps. Minimize the inherent volatility associated with revenue development in business markets.
Our suite of services is scalable and customizable to match your business needs.
